Advanced Television

Sesame street

Nostalgia fuels co-viewing trend on HappyKids

HappyKids, the free, ad-supported streaming platform for children, has reported a surge in viewership driven by nostalgia as parents introduce their kids to beloved shows from their own childhoods. This trend has also led to a significant increase in co-viewing, where parents and children watch content together, making it an important opportunity for advertisers. HappyKids […]

June 12, 2023

Guru Studio, Future Today launch True and the Rainbow Kingdom FAST channel

Guru Studio, a leader in children’s entertainment, and Future Today, a specialist in ad-supported streaming, are have announced a partnership to launch a dedicated free advertising-supported linear TV (FAST) channel for the hit series True and the Rainbow Kingdom in the US. The new channel will deliver content from Gurus’ flagship preschool series to a […]

February 7, 2023

WarnerMedia Kids & Family, Sesame Workshop expand content partnership

WarnerMedia Kids & Family and Sesame Workshop, the nonprofit organization behind Sesame Street, have announced the next phase of their growing content partnership. Sesame Street Mecha Builders, the first of many new Sesame Workshop originals for WarnerMedia’s Cartoonito preschool programming block, is set to debut on HBO Max and Cartoon Network in early May. More […]

March 8, 2022

Cyber Group Studios signs partnership with A Productions

Cyber Group Studios, a producer and distributor of animated series, best known for its award-winning series Gigantosaurus, has acquired a majority ownership stake in A Productions, a UK-based animation production studio. A Productions is a creative-led, multi-discipline studio based in Bristol, UK, with a strong reputation for producing award-winning children’s content for many major UK […]

January 26, 2022

UPMG signs Banijay

Universal Music Publishing Group (UPMG) has announced the signing of Banijay, the global independent content creation and distribution group to exploit its music assets. Under the deal, UMPG will work with Banijay Brands which has a portfolio spanning some of the world’s most recognisable shows, including Peaky Blinders, Survivor, Temptation Island, Lego Masters and Hunted. […]

December 17, 2021

Tubular launches GRPs

Tubular Labs, a specialist in global social video intelligence and measurement, has announced the rollout of gross rating points (GRPs) for all non-perishable videos on Facebook and YouTube channels. The scoring system offers customers the ability to better plan and measure the viewership for content against target audiences and compare the performance of channels across […]

November 1, 2021

WarnerMedia virtual party for Cartoonito Preschool launch

WarnerMedia Kids & Family is inviting all pre-schoolers, parents, caregivers and educators across the US to join in a free virtual birthday party for Cartoonito, a new preschool block launching on HBO Max and Cartoon Network. The one-hour interactive event coined as ‘Nito’s Birthday Party’, will take place at Cartoonitoparty.com on September 13th at 10:00 […]

September 6, 2021

Germany: WDR uses TeraVolt’s SmartPages

German TV station WDR now uses TeraVolt’s operating system SmartPages to maintain its HbbTV application for the “Sendung mit der Maus” (“The Show with the Mouse”). This is a very popular German TV programme for kids, which utilises a concept similar to Sesame Street. Since 1971, it is being produced by WDR, which is part […]

September 2, 2021

Cartoonito preschool block on HBO Max, Cartoon Network

WarnerMedia Kids & Family has announced it will soon launch the Cartoonito preschool block in the US on streaming service HBO Max and Cartoon Network. WarnerMedia says the new block offers “a modern approach to preschool programming with its proprietary educational framework, Humancentric Learning.” On HBO Max, Cartoonito programming will be presented as a dedicated […]

August 16, 2021

Sesame Street stands up to racism

Sesame Workshop, the non-profit educational organisation behind Sesame Street, will address racism – and model how children can stand up to it – in The Power of We: A Sesame Street Special. Designed as a co-viewing experience for children and families, the special will stream on HBO Max and PBS KIDS in the US October […]

October 9, 2020