Six in 10 (61 per cent) of Asian TV content viewers watch Asian-language content at least occasionally, and two in three (65 per cent) Asian-language dominant/bilingual consumers say that Asian-language content is important to them, according to the FOCUS Asian Volume 1: Subscriptions report by Horowitz Research. Similarly, six in 10 Asian viewers watch international […]

The Great Streaming War of the early 2020s is finally over. Like so many wars, this one ends with many losers, but no clear winner. And we, the viewing audience, are left with too many choices and too much cost. Let’s briefly recall why the Streaming War was fought. Not long ago, SVoD (streaming video […]

Fox Corporation has reported financial results for the three months ended March 31st 2023. The company posted total quarterly revenues of $4.08 billion (€3.7bn), an 18 per cent increase from the $3.46 billion reported in the prior year quarter. Advertising revenues increased 43 per cent, primarily reflecting the impact of Super Bowl LVII, a higher volume […]

Fox Corporation has formed the Tubi Media Group under the leadership of newly appointed CEO, Paul Cheesbrough. Farhad Massoudi, Chief Executive Officer of Tubi, will leave the company. The new division will house FOX’s standalone digital businesses – including Tubi, Credible and Blockchain Creative Labs – as well as the digital platforms and teams that […]

Google TV is getting a significant update aimed at expanding access to free, streaming TV. The service will now integrate access to free streaming channels such as Tubi, Plex and Haystack News directly in its redesigned Live tab, alongside its existing channels from free streamer Pluto TV. It’s also organising its own set of more […]

Currently, nearly seven in 10 (69 per cent) TV content viewers in the US use free streaming services at least monthly, a sharp increase from 42 per cent in 2019, according to Horowitz Research’s State of Media, Entertainment & Tech: Subscriptions 2023 study. This rapid growth in usage of free streaming services is driven by […]

Tubi, Fox Corporation’s AVoD service, has released findings from The Stream 2023: Actionable Audience Insights for Brands, its annual audience report providing insights that help shape streaming and TV marketing strategies. Tubi’s research highlights the explosive growth in Connected TV (CTV) ad spend, while AVoD services lead the streaming pack as consumers look to cut […]

Tubi, Fox’s ad-supported US streamer, was among the TV brands given a big push during the coveted Super Bowl commercial breaks with two brand spots. The ads featured giant rabbits throwing viewers down a rabbit hole, implying the variety of content available on Tubi. Tubi CMO, Nicole Parlapiano, commented: “While much of the streaming world […]

US multiplay operator Comcast has unveiled plans to deliver a personalised, interactive and bilingual viewing experience for the FIFA World Cup Qatar 2022 across its entertainment platforms, including Xfinity X1, Xfinity Flex, the Xfinity Stream app and XClass TV. The platforms will aggregate all available English and Spanish live coverage and on demand replays into […]

Major AVoD platforms have joined the original content goldrush, with groups such as Roku, Tubi and IMDb TV (soon to be Freevee) collectively releasing over 100 brand new original titles in the last two years. A report from Ampere Analysis also finds that the US AVoD services with the highest investment in original content have […]