Baltics media group TV3 Group has teamed up with AI-based content discovery and viewer analytics specialist ThinkAnalytics to implement AI-based media group, personalised content recommendations for its Go3 streaming customers. With this partnership, TV3 Group aims to enhance viewer engagement and accelerate growth in the Baltics, providing its customers with a more tailored and dynamic […]
ThinkAnalytics, a specialist in Al-based personalised content discovery and viewer analytics, has announced the appointment of Jo Kinsella as Strategic Advisor, Advertising. A 20-year software veteran, Kinsella will provide strategic guidance on go-to-market and work alongside the executive team to drive revenue acceleration of the ThinkAdvertising platform, which uses AI to create contextual intelligence about […]
ThinkAnalytics, a specialist in personalised content discovery and hyper-targeted advertising solutions, has announced that Mediacorp, Singapore’s national media network, has selected the Think360 personalised content discovery and viewer engagement platform for mewatch, its OTT streaming service. This will support Mediacorp’s strategy to drive viewer engagement by offering viewers personalised and relevant content from its content library, with support […]
ThinkAnalytics, a specialist in personalised content discovery and hyper-targeted advertising solutions, has achieved the Amazon Web Services (AWS) Media & Entertainment Competency. This designation verifies that ThinkAnalytics’ Think360 media and entertainment solution follows architectural and operational best practices, and is being actively used by all of its customers, including Sony Pictures Entertainment (SPE), Liberty Global, […]
Belgian multiplay operator Proximus has extended its partnership with content discovery and viewer lifecycle management specialist ThinkAnalytics to power its Pickx IPTV and OTT service across all platforms including Android TV and other deployed STBs, Apple TV, as well as iOS and Android mobile devices. “Having worked closely with ThinkAnalytics over five years, we are […]
Intigral, the media arm of stc Group, the Saudi Arabian Telco Conglomerate, a provider of digital entertainment and sports content in MENA, that has selected content discovery and viewer analytics specialist ThinkAnalytics’ Think360 personalised content discovery and viewer engagement platform for its stc tv and Jawwy TV streaming services. As well as launching personalised user […]
Video security solutions provider Friend MTS has confirmed the appointment of Chris Gibbs as Senior Vice President of Global Sales as the company expands its global footprint and drives growth in new markets. The appointment further strengthens the Friend MTS Leadership Team which recently saw Shane McCarthy join as the new CEO and Daniel Harris […]
ThinkAnalytics, a provider of cloud-based personalised content discovery, viewer insight, and targeted advertising solutions, reports that it grew “aggressively” in 2022 with revenue growth of 30 per cent year on year. New customer signings worldwide include Bell Canada, BritBox, Crunchyroll, Telus, Sony Pictures, Magyar Telekom, and MBC Group. 2022 highlights include: New live deployments worldwide, […]
ThinkAnalytics, a content discovery platform and targeted advertising provider, has announced that Hungarian telco, Magyar Telekom, has chosen the Think360 platform for personalised recommendations, targeted promotions, and viewer engagement across its TV and OTT services. Magyar Telekom joins other Deutsche Telekom MagentaTV subsidiaries in deploying Think360 and is the first in the group to deploy […]
Personalised recommendations and hyper-targeted advertising provider ThinkAnalytics, has revealed that Castoola, a targeted TV advertising platform and an expert in TV ad tech and ad sales, used the ThinkAdvertising solution to boost the purchases from contextual hyper-targeted advertising campaigns for a European pay-TV operator by over 10x. Running on Amazon Web Services (AWS), ThinkAdvertising generated […]