Madhive, the technology company engineered for modern TV advertising, has announced that Kaplan has joined the company as Chief Revenue Officer. In this new position, Kaplan is responsible for accelerating the adoption of Madhive’s full-stack TV enterprise software, empowering TV buyers to capitalise on the streaming era with a programmatic solution. Kaplan brings 20+ years […]
In the latest expansion of their global collaboration, Quickplay is collaborating with Google Cloud to drive new digital transformation opportunities for content providers, streaming providers and broadcasters in the Middle East. The two companies are building on a shared history of cloud innovation to bring to market regionally optimized solutions that leverage Google Cloud’s new […]
Kantar, the marketing data and analytics company, has released its latest Worldpanel ComTech Smartphone Operating System (OS) data. The study reveals signs of market stabilisation, whilst Apple continued to lead against Android-based competitors. Kantar’s Global OS study uncovers the following behaviours within the Global Smartphone market in Q1 2023: The global Smartphone market has shown […]
Northern Sky Research (NSR) says that Elon Musk’s Starlink broadband-by-satellite system has “singlehandedly accelerated connected vehicle development” and Recreational Vehicles (RVs) in particular. NSR says Starlink’s service for RVs fand its much lower pricing offer than competitors, has leveraged production at scale for terminals, as well as subsiding costs to attain higher market share. This […]
Ateme, the specialist in video compression, delivery, and streaming solutions, has announced that its video processing and delivery products can now be purchased on Google Cloud Marketplace. Ateme products – which include sustainable technology systems and long-term video solutions in the cloud – are available on both public and private offer. “In today’s ever-changing world […]
Search marketing is on the cusp of its most consequential transformation since Google first introduced its sponsored keyword search auction over 20 years ago, and the more recent introduction of the use of data and algorithms to provide greater personalisation in search results. Now a third era of search beckons – one defined as much […]
Non-traditional categories of digital gaming, online video, messaging apps, smart home and digital music are showing faster growth, with projected five-year CAGRs of 5 per cent – 21 per cent according to research from Omdia. Although of smaller value than established telco services such as mobile data, pay-TV and broadband, these fast-growing markets are forecast […]
TAG Video Systems, a provider of software-based IP end-to-end monitoring solutions, has joined the Google Cloud Partner Advantage programme as a Build Partner. The Google Cloud Partner Advantage programme is designed to help partners deliver customer excellence while driving growth by providing access to resources, tools, and support from Google Cloud. As a Google Cloud […]
At the halfway point of its probe into UK cloud services, regulator Ofcom is proposing to refer the market to the Competition and Markets Authority (CMA) for further investigation. Ofcom’s market study has provisionally identified features and practices that make it more difficult for customers to switch and use multiple cloud suppliers. Ofcom is particularly […]
Magnite, the independent sell-side advertising company, has announced the appointment of Natasha Westlund as the Head of Nordics and the opening of a new office in Stockholm, which will serve as the company’s base across Sweden, Denmark, Norway, and Finland. As Head of Nordics, Westlund is the commercial lead across both seller and buyer teams […]