Advanced Television

Research

Sky+ viewers ‘watch less TV’

Research by Attentional into the viewing habits of Sky+ subscribers suggests owners of digital TV recorders watch less television. Attentional says people-meters used by viewing measurement panels show they actually watch less TV. “Sky+ users are lighter viewers than the average Sky viewer, they tend to be relatively prosperous and such people simply watch less […]

October 9, 2007

IPTV reaches 8m subscribers

Statistics, prepared for the DSL Forum by industry analyst Point Topic, have shown that the number of people using IPTV services increased by 179 per cent in the 12 months to 30 June 2007. In broadband access DSL continues to dominate with almost 66 per cent of subscribers connected. Over eight million people are now […]

October 9, 2007

HDTV customers satisfied by quality but not content

High definition (HD) television owners are much more satisfied with the picture quality of HD television than they are with the amount or selection of HD programming, The Nielsen Company reported. According to Nielsen Media Research's 2007 High Definition Survey, 85 per cent of HD owners gave a 4 or 5 rating for picture quality […]

October 5, 2007

Hybrid STBs 25% of market by 2012

The hybrid set-top box market is forecast by IMS Research to account for over 25 per cent of worldwide STB unit shipments in 2012, translating into nearly $2.9 billion in manufacturer revenues. Based on leading satellite TV operators‚ strategies to strongly position themselves against competitors, satellite hybrid STBs are forecast to account for 76 per […]

October 5, 2007

Price, not content, wins

The mantra of the comms and technology industries has long been “content is king”. Yet for consumers choosing from a wide range of bundled telecommunications packages, price and convenience are still far more important than any content available. This was one of the main findings of “Bundle Jungle Europe: Navigating the Multi-Play Market”, a survey […]

October 3, 2007

Olympics will set TV advertising records

The 2008 Beijing Olympic Games will lift television's share of the global advertising market to record levels next year, despite the medium losing market share in North America and parts of Europe, reports the global media buying and planning group ZenithOptimedia. According to Zenith's World Advertising Expenditure Forecast, worldwide television advertising spending in 2008 will […]

October 2, 2007

Mobile TV? Maybe

Results from a survey of 2,000 European consumers by market analyst firm Canalys indicate that half have no interest in watching any kind of TV on a mobile phone, even if the service was free. The findings highlight three potentially attractive mobile TV customer segments: The pay-TV subscriber: consumers that take pay-TV services (54 per […]

September 28, 2007

US VoD two hours a day by 2012

Within the next five years, Americans will be spending more than a third of their daily TV-viewing time watching on-demand programs rather than regularly scheduled shows and events, according to a new forecast by Pike Fischer. In a report on video-on-demand (VOD) usage, the market research firm says that the majority of households in the […]

September 26, 2007

$41bn online and mobile advertising by 2011

MultiMedia Intelligence has reported that the new media opportunity of Internet advertising, Internet TV, IPTV advertising, mobile TV advertising and in-game advertising will grow to $41 billion (E29bn) worldwide by 2011. This will more than double the new media advertising segment of 2007, which collectively will reach almost $18 billion worldwide in 2007. The $185 […]

September 20, 2007

Mobile TV to reach 120m by 2012

Worldwide annual consumer spending on mobile broadcast TV services is expected to exceed $6.6 billion (E4.7bn) by 2012, according to a new report from Juniper Research. It predicts 120 million mobile users in more than 40 countries are to receive broadcast TV services by 2012, compared to less than 12 million in 2007, with DVB-H […]

September 20, 2007