Report: Amazon Fire TV most impacted by sideloaded apps
Pixalate, the fraud protection, privacy and compliance analytics platform for connected TV (CTV) and mobile advertising, has released the Q3 2022 Sideloaded CTV Apps Report. Sideloaded apps are apps that are downloaded and installed on a device but not from the device’s official app store. Pixalate’s study of programmatic advertising on sideloaded apps reveals that […]