Findings from a study by real-time engagement API platform Agora that examines how Gen Z consumers are engaging with brands that use interactive live video through their own platforms or via third-party apps, such as TikTok, Twitch and Instagram, suggest that Gen Z wants brands to use more interactive live streaming. Interactive live video includes […]

Global eSports platform Challengermode has announced the launch of its mobile app for the eSports space. The app will connect billions of gamers worldwide across PC, console and mobile with the grassroots esports scene through over 80 titles on the platform, and give game developers the chance to put their games in the hands of […]

SVoD service HBO Max has completed the roll out of a new user experience on desktop, iOS and Android mobile devices, and Amazon Fire tablets, where available globally. The re-platformed app delivers highly requested new features from HBO Max fans and marks the conclusion of moving all HBO Max apps to a new, more performant […]

Connected entertainment specialist VIZIO has revealed its payment and subscription management solution, VIZIO Account, which it says provides a seamless and accessible way for millions of VIZIO Smart TV users to subscribe to their favourite streaming services and take advantage of special offers – all in one place. Following a one-time log-in, users can easily […]

Always at the forefront of technology, the music industry continues to push the boundaries of technology. On the heels of Abba’s Voyage show, which saw the Swedish supergroup appear as avatars onstage, the European festival season is now underway. The first post-Covid festivals have demonstrated that going to see your favourite artists has become a […]

According to research firm Omdia, 540 million 5G connections were reached at the end of 2021 and will pass 1.3 billion in 2022. 5G will account for almost 60 per cent of global mobile service revenues in 2026, coming from 40 per cent of subscriptions by volume. Omdia expects more 5G subscriptions to be added […]

Over the last three years, Italians have increased time spent viewing online entertainment content by 44 per cent, according to Comscore data for January 2022. Online video represents the most widespread form of digital entertainment, thanks to operators such as YouTube, which has a 95 per cent penetration rate among the Italian digital population Also […]

TikTok’s worldwide ad revenues will triple this year and surpass that of two competitors combined, according to Insider Intelligence’s inaugural forecast on TikTok ad revenues. The Chinese-owned social video app will have more than $11 billion (€10bn) in ad revenues in 2022, with more than half coming from the US. Worldwide TikTok’s worldwide ad business […]

EE and BT have unveiled new ways to watch or experience sports and the performing arts using the power of 5G technology which re-imagine the experience of watching and performing sports, dance, music and theatre through virtual, augmented and mixed reality applications. Using everyday devices such as smartphones, tablets and TVs, as well as the […]

According to Craig Armer, Strategic Insights Director at Kantar, 2022 could be the year Amazon dethrones Spotify as the UK’s biggest music streaming platform.  Kantar’s Entertainment on Demand study into the UK’s music habits has uncovered the following trends: 53 per cent of UK consumers with a music streaming subscription have a Spotify account, compared […]