Advanced Television

avod

FilmRise acquires The Miramar Murders

FilmRise, the New York-based film and television studio and streaming network, has acquired exclusive North American distribution rights including AVoD, TVoD, SVoD, FAST, and broadcast rights to the shocking six-part documentary crime-series “The Miramar Murders: The State Vs. Pablo Ibar” as one of its first original true-crime limited docu-series. The announcement was made today by […]

April 10, 2023

Chicken Soup for the Soul launches Crackle Connex

Chicken Soup for the Soul Entertainment has launched Crackle Connex – a new advertising sales platform that aims to simplify the buying process with consistent measurement and performance tracking. Drawing on a portfolio of owned and operated AVoD and FAST networks and platforms, nearly ten thousand digital out-of-home screens, and over 20 third-party ad supply […]

April 4, 2023

Forecast: APAC OTT revenues at $52bn in 2028

Asia Pacific OTT TV episodes and movie revenues will reach $52 billion (€48bn) in 2028; up by 56 per cent from the $33 billion recorded in 2022, according to the Asia Pacific OTT TV and Video Forecasts report from analyst firm Digital TV Research. From the $19 billion additional OTT revenues, China will add $4 […]

April 3, 2023

ARF calls for TV measurement reset

The Advertising Research Foundation (ARF) is calling for a ‘gradual migration’ away from ‘TV households’ to ‘TV-accessible (TVA) households’ as the basis of TV measurement, to account for shifts in viewing dynamics driven by broadband access and mobile devices. The group based its recommendation on data from its comprehensive TV universe study, DASH, the 2022 […]

March 27, 2023By Colin Mann

Whip Media to Power Ad Revenue Reporting for VIZIO’s WatchFree+

Whip Media, the leading enterprise software platform and data provider to the world’s largest entertainment organizations, announced on Tuesday it has been selected by VIZIO to help manage and streamline ad revenue reporting for WatchFree+, its free, ad-supported streaming service. VIZIO, one of the largest TV brands in the U.S. with over 17 million active […]

March 21, 2023

You have content, now what? A complete guide to launching a FAST channel

Free Ad-supported Streaming TV (FAST) channels bring the linear television experience to free streaming, creating an opportunity for content owners, producers, and distributors to monetize existing content.  Unlike paid-for streaming platforms or cable TV, there is no subscription fee, with revenue derived from ad sales. Combined with low set up costs, global reach, and enhanced […]

March 21, 2023

Analyst: ‘Disney+ AVoD faster start than Netflix’

Disney’s ad-supported D2C tier has made a faster start than Netflix’s equivalent product, according to Jonathan Carson , Co-Founder and CEO of measurement and analytics company Antenna. In a blog post, he notes that ad-supported streaming continues to be one of the most important stories in the subscription video space as the market reacts to […]

March 20, 2023By Colin Mann

Forecast: W European OTT to add $18bn by 2028

Western European OTT TV episode and movie revenues will reach $45 billion (€42.2bn) in 2028, up from the $27 billion recorded in 2022, according to the Western Europe OTT TV & Video Forecasts report from analyst firm Digital TV Research. The UK will account for $10 billion in 2028, with Germany at $8 billion and […]

March 20, 2023

Forecast: E European OTT revenues to double by 2028

OTT TV episode and movie revenues for 22 Eastern European countries will reach $5.7 billion (€5.4bn) in 2028, nearly double from $2.9 billion in 2022, according to the Eastern Europe OTT TV & Video Forecasts report from analyst firm Digital TV Research. Poland will remain the OTT revenue winner; doubling its total between 2022 and […]

March 16, 2023

Study: 20% AVoD kids ads inappropriate

Findings from a new study from contextual-first, global digital advertising platform GumGum indicate that 20 per cent of all ad breaks targeted to children contained at least one inappropriate ad, including ads for alcohol, casinos, gambling, adult hygiene, pharmaceuticals, and foods with high sugar/fat content. GumGum conducted a human review of over 100 children’s shows […]

March 10, 2023