Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, has announced the launch of its end-to-end FAST marketplace, Amagi CONNECT, to facilitate the discovery, connection, and monetisation of digital content. Designed to cater to both content owners and FAST platforms, Amagi CONNECT streamlines the process end-to-end, enabling both sides of the […]
Black Americans over-index for using free OTT services compared to the total market, with four in five (80 per cent) using them within the past month, compared to 69 per cent of consumers overall. In fact, usage of free OTT services among Black audiences has grown tremendously from 13 per cent since 2019, according to […]
Global OTT TV episode and movies revenues will reach $235 billion (€212bn) in 2028, up by $81 billion from $154 billion on 2022, according to the Global OTT TV and Video Forecasts report from analyst firm Digital TV Research. About $17 billion will be added in 2023 alone. AVoD will grow faster than SVoD. AVoD […]
Findings from brands and agencies performance media partner Digital Remedy’s report, CTV/OTT: The Next Frontier of DTC Marketing, which surveyed US-based direct-to-consumer (DTC) marketers to understand the growing influence of CTV/OTT in their marketing budgets and media strategies in 2023, indicate that over two-thirds (67 per cent) of DTC marketers leverage CTV/OTT insights to influence […]
Origins Digital, the sports digital services provider, has announced the French Golf Federation’s (ffgolf) new and enhanced OTT platform, ffgolf.tv, has gone live. Fully redesigned by Origins Digital, the online resource enables French golf players to access over 500 hours of video tutorials, practice routines, golf news and major event coverage. Visitors to the platform […]
Enensys Technologies, a provider of Video Quality monitoring solutions through its brand TestTree, is pleased to announce that Hispasat, leading satellite communications operator in Spanish and Portuguese, selected TestTree StreamProbe OTT and TestTree EdgeProbe Advanced Satellite to supervise Wave OTT Plus, its white-label platform for video service distribution. Hispasat is the leading satellite communications operator […]
For the first time, Nielsen has introduced comparable reporting of local US television’s OTT streaming apps when delivered via connected TV devices, apps and/or websites and viewed on the TV. The new capability includes feeds that have unique, streamed content that is not available on the station’s over-the-air channels or direct-to-cable station feeds. By capturing […]
Advertising intelligence company MediaRadar and streaming video recording platform specialist PlayOn have agreed a partnership that will see MediaRadar use data derived from video captured via PlayOn to enhance its streaming media advertising analytics and insights products. MediaRadar summarises OTT data covering overall and category trends in ad spend across the leading ad-supported streaming video […]
Ateme, a player in video compression and delivery solutions, has announced the launch of its Virtual Lounge solution, which converges traditional television and gaming, enabling users to enjoy new experiences. The solution is a digital space embedding multiple low-latency OTT players. These players can stream the same event viewed from different angles, all in synch, […]
Video software provider Synamedia has announced its NAB Show line-up of innovative technologies that enable the distribution and delivery of streaming content across the spectrum of sports, from local clubs to global events. A centrepiece of the company’s booth will be Synamedia’s in-stadium experience, in conjunction with partner NativeWaves, demonstrating how fans in their seats […]