Advanced Television

OTT

Research: Smart TVs half of OTT TV viewing

Research from Aluma Insights finds adult SVoD viewers spend half their streaming TV time watching apps on smart TVs, up from 31 per cent in 2015. This is 2.5 times the contribution of streaming media players, which is down from 27 per cent in 2015 to 21 per cent currently. In the early days of […]

April 5, 2023

Research: US monthly SVoD spend drops 25%

Findings from analyst firm Parks Associates show a significant drop in US consumer spending for streaming video services. US Internet households report spending $69 (€63) per month on OTT services in Q3 2022, down from $90 in Q1 2021, although the market remains saturated with 87 per cent of US Internet households having at least […]

April 5, 2023

Redge Technologies provides TV platform for MiŚOT Group

MiŚOT Group has chosen Redge Media as a complete and best-in-market technological solution for the development of IPTV/OTT/VoD services. The project includes the deployment of a platform that will be available to the customers of small and medium-sized ISPs. MiŚOT Group is a holding company specialising in the wholesale production and supply of products and […]

April 5, 2023

Forecast: APAC OTT revenues at $52bn in 2028

Asia Pacific OTT TV episodes and movie revenues will reach $52 billion (€48bn) in 2028; up by 56 per cent from the $33 billion recorded in 2022, according to the Asia Pacific OTT TV and Video Forecasts report from analyst firm Digital TV Research. From the $19 billion additional OTT revenues, China will add $4 […]

April 3, 2023

Data: 87% of US homes have SVoD service

Parks Associates tracked 354 independent OTT services in the US in 2022, with its OTT Video Market Tracker revealing that 87 per cent of US internet households having at least one OTT subscription service. “Despite the dominance of subscription OTT services, 44 per cent of households continue to watch some form of pay-TV, indicating that […]

March 29, 2023

Italy: 93m connected screens

The expansion of broadband coverage in Italy – currently available to 90 per cent of households – has been followed by a boom in connected screen ownership, according to the annual report from audience rating company Auditel. In the last five years, the number of connected screens has risen from 70 million to over 93 […]

March 27, 2023From Branislav Pekic in Rome

Proximus, ThinkAnalytics extend partnership

Belgian multiplay operator Proximus has extended its partnership with content discovery and viewer lifecycle management specialist ThinkAnalytics to power its Pickx IPTV and OTT service across all platforms including Android TV and other deployed STBs, Apple TV, as well as iOS and Android mobile devices. “Having worked closely with ThinkAnalytics over five years, we are […]

March 21, 2023

You have content, now what? A complete guide to launching a FAST channel

Free Ad-supported Streaming TV (FAST) channels bring the linear television experience to free streaming, creating an opportunity for content owners, producers, and distributors to monetize existing content.  Unlike paid-for streaming platforms or cable TV, there is no subscription fee, with revenue derived from ad sales. Combined with low set up costs, global reach, and enhanced […]

March 21, 2023

Forecast: W European OTT to add $18bn by 2028

Western European OTT TV episode and movie revenues will reach $45 billion (€42.2bn) in 2028, up from the $27 billion recorded in 2022, according to the Western Europe OTT TV & Video Forecasts report from analyst firm Digital TV Research. The UK will account for $10 billion in 2028, with Germany at $8 billion and […]

March 20, 2023

Hoppr powers StarHub digital TV advertising

Advertising technology company Hoppr has launched its interactive advertising technology across the media assets of Singapore multiplay operator StarHub. Hoppr’s rich media interactive advertising formats are being deployed across StarHub’s over-the- top (OTT) service for both live and video-on-demand (VoD) content. “Hoppr is delighted to be working with StarHub to help them generate new revenue […]

March 20, 2023