Research: Pandemic drives spike in US OTT engagement
The OTT landscape in 2020 is rapidly changing as a result of the growth of OTT services, content and devices, as well as the effect of the Covid-19 pandemic on consumer behaviour, according to the 2020 State of OTT report from cross-platform measurement specialist Comscore. Using data from Comscore OTT Intelligence, the report offers insights […]