Vietnamese entertainment group DatVietVAC is launching its new streaming service, VieON, following four years of development, suggesting it marks the beginning of a new era for the company. Born out of a partnership with BCG Digital Ventures (BCGDV), the global corporate venture incubation and investment arm of Boston Consulting Gsroup, the platform has positioned itself […]
Consumers believe they are missing out on VoD content as a result of lack of availability and price, according to research from advertising technology and consumer insights specialist Rakuten Advertising. The research, conducted among more than 4,500 adults across Europe, shows that
After use surges in March and April, viewing time for the major US SVoD services dipped in May, research company 7Park Data reports. Netflix, which saw average US household viewing minutes surpass 600 in April, dipped to around 550 average viewing minutes. Disney+, meanwhile, reached 200 average viewing minutes per household, then fell back to […]
Seven out of ten Brits aren’t prepared to spend more than £20 (€22.50) per month on streaming services, a drop of £5 compared to September 2019 when the same proportion of the population was willing to spend up to £25, according to research by advertising technology company The Trade Desk. This could mean a reduction […]