ViX joins Roku’s subscription line-up
May 25, 2023
TV streaming platform Roku and Spanish-language media and content company TelevisaUnivision have confirmed that TelevisaUnivision’s streaming service ViX’s premium tier is now part of Roku’s line-up of Premium Subscriptions.
As a streaming service exclusively serving the Spanish-speaking world, the premium tier of ViX features a library of content originally produced in Spanish, across a variety of genres and formats including movies, series, novelas, reality, musical tentpoles, live news, and sports.
ViX’s premium tier is available to all Roku users in the US for $6.99 (€6.52) per month or $59.99 per year with a seven-day free trial.
“It’s never been easier for Roku users to find the premium content they want, and we’re thrilled to connect millions of streamers with ViX’s unparalleled offering of Spanish-language entertainment and sports programming as a Premium Subscription,” said Randy Ahn, Head of Monetisation & Subscriptions, Roku. “We look forward to harnessing the multitude of integrated discovery experiences unique to Roku to help introduce ViX to new audiences.”
“ViX continues to drive momentum with steadfast demand from viewers, and we’re pleased to further expand its footprint on Roku by joining its Premium Subscriptions line-up, enabling ViX to unlock new audiences through The Roku Channel and be top of mind with viewers through the integrated discovery experiences unique to the Roku platform,” added Adam Waltuch, EVP of Global Distribution and Streaming Partnerships at TelevisaUnivision.