Research from Omdia reveals the majority of movies and series adaptations originating from games IP are animation. Japan has maximised opportunities from cross-media IP for decades, with Pokémon being the highest-profile global success. Some three quarters (72 per cent) of video-game adaptations since 1982 were from animation, with 65 per cent of these adaptations coming […]

The Central and Eastern European (CEE) market is on track to reach $42 million (€39.3m) in free ad-supported streaming TV (FAST) revenues by 2028 according to new research from Omdia. CEE joins a buoyant market currently dominated by the US, with rapid expansion from the UK, Canada, and Australia expected over the next four years. […]

María Rua Aguete, Omdia’s Senior Research Director at Media and Entertainment and Technology Fellow, told delegates at the Cine & Tele Pro event in Spain that cinema would stay strong when compared with FAST TV, despite the FAST channel explosion. The event heard Rua Aguete update Omdia’s data from a similar event in Miami in […]

The online video advertising market in the Middle East and North Africa (MENA) region will more than double to reach $2.3 billion (€2.1bn) in 2027 according to the latest research from analyst firm Omdia. “MENA is generating worldwide interest in the online advertising market thanks to the immense growth potential linked to the UAE and […]

The two Chinese giant TV panel makers, TCL and Hisense, have gained significant market share according to data from Omdia’s TV Display & OEM Intelligence Share. The paid now hold a 24 per cent market share for their Q1 2023 trading, and up from 22 percent for the same period last year. A 4-year average […]

Free ad-supported streaming TV (FAST) channels will generate revenues of $6.3 billion (€5.7bn) in 2023 according to research from analyst firm Omdia. With the largest market of FAST channels, 80 per cent of revenue is expected from the US. However Omdia’s exclusive research has revealed that the UK, Canada, and Australia are major growth contenders […]

Non-traditional categories of digital gaming, online video, messaging apps, smart home and digital music are showing faster growth, with projected five-year CAGRs of 5 per cent – 21 per cent according to research from Omdia. Although of smaller value than established telco services such as mobile data, pay-TV and broadband, these fast-growing markets are forecast […]

After adding nearly half a billion connections in 2022, healthy 5G uptake continues into 2023, with momentum in enterprise subscriptions and industrial deployments, according to data from analyst firm Omdia and trade body 5G Americas. Global 5G wireless connections increased by 76 per cent from the end of 2021 to the end of 2022, reaching […]

Findings from analyst firm Omdia indicate that global consumer spend on games is set to reach $215 billion (€198bn) by 2027. Following a 50 per cent increase in games adaptation in 2022, the transmedia space continues to expand and profit as more video game franchises make their way to the large and small screen. “Alongside […]

InterDigital and Omdia have released a joint study titled Experience the Future of 6G: A New Direction for Telecom, highlighting the need for a new quality of “personal” experience (QoPE) framework and metrics to measure the success of 6G-enabled services that will unlock new possibilities for users and operators alike. The study draws on experiments […]