Telemundo redesigns digital platforms
January 22, 2016
The Telemundo Station Group has announced the launch of its newly redesigned digital platforms, which include an updated and streamlined look for 15 Telemundo-owned station online properties, including desktop, mobile and station apps. The enhancements deliver Spanish-speaking viewers throughout the US improved digital features, including an enhanced weather experience, up-to-the-minute severe weather push alerts and a new and easy-to-access “Breaking News” bar on its desktop, mobile and app platforms, to help viewers keep abreast of the news.
“The new digital platforms ensure that our viewers are receiving the local news and weather information they want across the platforms they prefer to use,” said Ozzie Martinez, Senior Vice President, News, Digital and Standards, Telemundo Station Group. “Our new and revamped digital tools provide best-in-class digital technology to our users while they are on-the-go and also help our stations deliver the latest breaking news and weather that is happening in their markets, much faster.”