Advanced Television

Pluto TV

ViacomCBS, Comcast distribution agreements

ViacomCBS and Comcast Cable have reached comprehensive distribution agreements to deliver ViacomCBS’s full portfolio of broadcast, entertainment, news, and sports programming to Xfinity customers. The multi-year deal features renewed carriage of ViacomCBS’s networks – including CBS Television Network, BET, CBS Sports Network, Comedy Central, MTV, Nickelodeon, Paramount Network, Pop TV, Smithsonian Channel, SHOWTIME, and others […]

January 14, 2022

Report: Consumers frustrated with SVoD navigation

Three-in-five subscribers to multiple streaming services expressed frustration with their viewing experiences, according to a report from professional services company Accenture and 44 per cent of those surveyed indicate they spend more than six minutes searching for something to watch. The report, Streaming’s Next Act: Aggregators to play a starring role in making consumers happier, […]

January 4, 2022

Report: Trends that defined the video market in 2021

Streaming video has exploded and more companies are fighting for a piece of the pie; in an end of year report, Interpret examined the most significant developments impacting the video industry. 2021 brought several welcome changes after a 2020 that was great for subscription streaming services but a challenge for much of the rest of […]

December 22, 2021

Pluto TV, Channel 5 add to FAST UK lineup

Pluto TV, the free ad-supported streaming television (FAST) service, has extended its content partnership with Channel 5 in a move which will bring three new channels to the streaming service in the UK. In addition, existing Channel 5 programming on Pluto TV – originally available via My5 Crime and My5 GPs – has been repackaged […]

December 14, 2021

Report: European AVoD market still fledging

Over the last three years, the number of AVoD users has significantly increased in Europe. If the lockdown context between Q1 2020 and Q2 2020 assuredly had a massive impact in terms of traffic – with growth rates twice as high as the previous trends – it remained limited, as growth rates eventually retrieved their […]

December 10, 2021

ViacomCBS, NENT partner for Pluto TV Nordics launch

ViacomCBS Networks International and Nordic Entertainment Group (NENT) have announced a partnership to bring Pluto TV to Sweden, Denmark and Norway in 2022. The service will combine ViacomCBS’ free ad-supported streaming TV (FAST) service with the biggest pan-Nordic ApOD platform Viafree. NENT Group will serve as the platform’s leading advertising sales partner. Pluto TV will […]

November 29, 2021

Pluto TV debuts international ad campaign

Pluto TV, the free ad-supported streaming television (FAST) service, has announced the company’s first-ever series of international brand campaigns, debuting across different regions, to drive brand awareness and resonance amongst consumers as the service furthers its global expansion. “Pluto TV has an innovative proposition, offering curated local and international channels with a linear approach into […]

November 19, 2021

VEVO launches Christmas services

Music video network Vevo has launched a number of holiday-themed channels on connected TVs (CTV) in the US and UK, available through New Year’s Eve. Vevo’s largest holiday TV lineup to date features carefully curated, 24-hour linear programming ranging from traditional Christmas music, such as Silent Night and O Holy Night, to family classics, such […]

November 18, 2021

Research: Streaming’s advantage grows

Three key trends emerged from Hub Entertainment Research’s latest Conquering Content study, which tracks how consumers discover TV content – and the platforms they use to watch newly discovered shows and movies: 1) Streaming’s advantage as the home for favourite shows continues to grow: Consumers are now three times more likely to discover a new […]

November 11, 2021

Berlingo joins MadHive

MadHive, the enterprise software platform that powers modern media, has announced that Craig Berlingo has joined the team as Chief Product Officer. In this role, Berlingo will lead product strategy and development for MadHive’s suite of customisable ad tech software, which has seen rapid adoption with major broadcasters and DTC brands. “There’s no question that […]

November 10, 2021