Advanced Television

la liga

Digital Virgo, LaLiga launch LaLiga Xtra app

LaLiga and Digital Virgo have signed a partnership agreement to introduce LaLiga Xtra,, which reach users on a global level offering a unique way of consuming content, through licensees in 18 countries. The agreement configurates the next phase of LaLiga Xtra, based on a licensing model, which will allow LaLiga to be focused on the content […]

May 30, 2023

LaLigaSportsTV targets €100m revenues

The streaming offering from La Liga, LaLigaSportsTV, aims to reach €100 million in revenues annually and “become a strategic project” for La liga, according to Julio Fariñas, director of the La Liga OTT platform, speaking to El Confidencial. Today, the streaming service offers around 15 competitions both in pay and FTA TV, and between 80 […]

May 16, 2023From David Del Valle in Madrid

La Liga, Mediapro extend rights deal

Spanish La Liga has extended, to 2029, its deal with Mediapro to exploit its international football TV rights, including all territories except for in MENA and North America. In addition, both partners will set up a new joint venture under the name of Peak led by Simon Denyer, former CEO of DAZN to “jointly develop […]

May 5, 2023From David Del Valle in Madrid

Spain: Record pay-TV audience

The existing 73 pay thematic channels in Spain drew 21 million viewers in February, representing 45.5 per cent of the population and breaking and a new audience record, according to Barlovento Comunicación.The most widely watched pay-TV channels are DAZN LaLiga, followed by LaLiga TV (Movistar Plus), AXN, Fox, Liga de Campeones (Movistar Plus), TNT, Calle […]

March 2, 2023From David Del Valle in Madrid

Netflix teams with La Liga for docuseries

La Liga, Spain’s top flight football league, will be the centre of the first sports docuseries that Netflix will produce in the country. The series, currently in pre-production, will focus on the 2023-2024 La Liga Competition, and will be launched globally on Netflix in 2024. Similar to Netflix’s growing slate of sports programming such as […]

February 17, 2023By Nik Roseveare

La Liga content deal with OneFootball

La Liga has reached a global content deal with media platform OneFootball to offer news, interviews and videos from Spain’s top flight football league. La Liga is the first league to use its official account to share all club news, interviews, match reports and videos, including a selection of matchday highlights footage, in Spanish and […]

January 10, 2023From David Del Valle in Madrid

Spain: FTA TV consumption down, pay-TV up

Spaniards are increasingly dedicating less time to watching free-to-air (FTA) television and more to watching pay-TV, according to data from Barlovento Comunicación. In 2022 Spaniards spent a daily average of 190 minutes watching FTA TV, down 11 per cent on the previous year at 214 minutes. 2022 is the year with the least FTA TV […]

January 4, 2023From David Del Valle in Madrid

Spain: Orange seeks DAZN failure compensation

Orange Spain is negotiating a settlement with DAZN regarding its technical failures in the transmission of La Liga games that are generating “additional costs” to the French platform. The vice president of Consumption Unit at Orange, Diego Martinez, has confirmed the negotiations in search of a compensation for the extra cost of offering the service […]

October 27, 2022From David Del Valle in Madrid

Spain: Samsung, Mediapro launch Bar TV app

Bars and restaurants in Spain with a Samsung Smart TV (from 2018 onwards) can now access the Bar TV app OTT with a live and VoD sports package. The app offers coverage of competitions such as La Liga Santander, La Liga SmartBank, UEFA Champions League and UEFA Europa League, as well as including the DAZN […]

October 14, 2022

Research: EPL TV revenue beats Bundesliga, La Liga combined

The English Premier League (EPL) is by far the most lucrative league globally. According to a Safebettingsites data presentation, the EPL generated €3.5 billion in broadcasting revenue in the 2021/22 season. This is more than Germany’s Bundesliga (€1.46 billion) and Spain’s La Liga (€2.04 billion) combined. Safebettingsite’s Edith Reads commented: “The English Premier League is […]

August 24, 2022