Masashi Yoshino of NHK News talks about the rewards of shooting news in 4K UHD but also the challenges of transporting data at a rate that can be 6x real time.

[bitsontherun BLjBxB2s-hLYU43gg]

Other posts by GuestBlogger:

1. Testing times for audience measurement
2. Hard lessons for OTT dealmakers
3. TV Ads: New game, new rules
4. TV future is cumulative, not replacement
5. My Ah-Ha moment on content portability
6. RIP for Relative Valuations, please…
7. The Facebook Post Worth $779 Million
8. Lose The Empire, Gain The World?

Categories: Broadcast, Content, Equipment, Production, Research TV Channel, UHD, Ultra-HD/4K